Building a business is hard.  Most triathlon and endurance sport coaches get into coaching because they love sport and science and physiology and even all the fun gadgets.  Unfortunately the experiences that make a person a a really great coach aren’t the same experiences that make a person great at running a professional business.

Coach Stacey

Stacey is a founder and the Managing Director of Sonic Endurance.  She has dual BA in Education Social Work and Counseling and a MA in Public Administration.  Her education and experience allow her to bring a unique skill set to the coaching business.  This will be her second year speaking at Endurance Exchange.  She was a 2020 Finalist for the Outspoken Women in Triathlon Awards as Coach of the Year.  She is a multiple Ironman Finisher and a two time finisher in the 70.3  Ironman World Championships.

Stacey began her coaching career in the corporate setting building group fitness and wellness programs for a variety of businesses.  She transitioned from that experience to founding and expanding her own coaching business.  In addition to running a business and coaching adults, Stacey is a board member of the North Penn IronKnights Triathlon.  She serves as the chair to the scholarship program and directs the youth training program for the annual event.  You can view Stacey’s LinkedIn Profile here


One Month Mentorship ($250)

  • Business Intake Mentorship Form analysis — You let us know about your business and your areas of concern
  • 1 hour Zoom call with Stacey to review the Form and discuss areas of opportunity
  • Follow-up email with suggestions to improve on areas of opportunity
  • Email communications as needed throughout the month

Three Month Mentorship ($400)

  • Everything in the One Month Plan
  • Two additional 1 hour Zoom calls with Stacey (three total calls)
  • Action plan that prioritizes areas of opportunity for each month of the mentorship
  • Accountability check ins based on action plan

Six Month Mentorship ($600)

  • Everything in the Three Month Plan
  • Three additional 1 hour Zoom calls with  Stacey (six total calls)
  • Plan for the “Next Six Months” at the conclusion of the mentorship program

Business consulting services are offered  at the rate of $225 / hour.  

Interested in The Triathlon Coach’s Business Toolkit?  Check it out here